Privacy Policy

Last updated: 21 May 2026

1. Introduction

This Privacy Policy explains how theSalesCoach^.app ("we", "us", or "our") collects, uses, and shares personal data when you visit our website at thesalescoach.app or contact us.

The data controller is Anja El Kabbout, sole proprietor, Paul-Keller-Ring 5, 96052 Bamberg, Germany. We respect your privacy and process your personal data in accordance with the EU General Data Protection Regulation (GDPR) and the German Federal Data Protection Act (BDSG).

Scope of this policy. This policy covers data collected via this marketing website and through direct contact with us (email, phone). Data processed inside the theSalesCoach^.app platform, once you are a customer or a platform user, is governed by separate platform terms and a data processing agreement (DPA) entered into with each customer organisation. Platform data is processed under our role as data processor, with the customer organisation acting as data controller.

2. Information we collect

We may collect the following types of information when you interact with this website or contact us:

Contact information: name, email address, phone number, company name, role - typically only when you provide these to us in an enquiry or "Talk to us" request.
Usage data: information about how you use this website, including your IP address (truncated where possible), browser type, pages visited, time spent on pages, referring source, and other diagnostic data.
Cookies and similar technologies: see Section 8 below.

3. How we use your information

We use the information we collect for the following purposes:

To respond to your enquiries and provide information about our services
To improve and maintain this website
To monitor the usage and security of this website
To detect, prevent, and address technical issues
To comply with our legal obligations

Legal basis for processing

We process your personal data based on the following legal grounds under the GDPR:

Consent (Article 6(1)(a) GDPR): for any optional marketing communications, where applicable
Legitimate interest (Article 6(1)(f) GDPR): for responding to enquiries, basic website analytics, and security
Contract performance or pre-contractual steps (Article 6(1)(b) GDPR): when you contact us about engaging our services
Legal obligation (Article 6(1)(c) GDPR): where retention is required by law (e.g. tax law)

4. Data sharing and disclosure

We do not sell personal data. We may share your personal information in the following limited situations:

With service providers who process data on our behalf (for example, email delivery, website hosting, analytics). These providers act as processors under data processing agreements that comply with Article 28 GDPR.
Business transfers: we may share or transfer your information in connection with a merger, sale of business assets, financing, or acquisition.
With your consent: we may disclose your personal information for any other purpose with your consent.
Legal requirements: we may disclose your information where required to do so by law or in response to valid requests by public authorities.

5. International transfers

Personal data is primarily processed within the European Economic Area (EEA). Where we use service providers that process data outside the EEA, transfers are made under appropriate safeguards in accordance with Articles 44-49 GDPR (typically Standard Contractual Clauses).

6. Data security

We take appropriate technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, or destruction. No method of transmission over the Internet or method of electronic storage is, however, 100% secure; while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

7. Data retention

We retain personal data only for as long as necessary for the purposes for which it was collected, including any legal, accounting, or reporting requirements:

Enquiry and contact data: up to 24 months for business development purposes, or until you ask us to delete it (whichever is sooner)
Website analytics: in accordance with the retention settings of the analytics tool in use, typically not more than 26 months
Records required for tax/commercial law: for the periods required by German law (typically 6-10 years)

8. Cookies and similar technologies

This website uses cookies and similar tracking technologies. Strictly necessary cookies are set by default; non-essential cookies are only set with your consent. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. If you do not accept cookies, some portions of this site may not function properly.

9. Your data protection rights

Under the GDPR, you have the following rights regarding your personal data:

Right of access - to obtain a copy of the data we hold about you
Right to rectification - to have inaccurate or incomplete data corrected
Right to erasure ("right to be forgotten") - to have your data deleted in certain circumstances
Right to restrict processing - to limit how we use your data
Right to data portability - to receive your data in a structured, machine-readable format
Right to object - to object to certain types of processing, including direct marketing
Right to withdraw consent - where we relied on your consent, you may withdraw it at any time without affecting the lawfulness of prior processing
Right to lodge a complaint with the competent data protection authority. For Bavaria, this is the Bayerisches Landesamt für Datenschutzaufsicht (BayLDA, www.lda.bayern.de).

To exercise any of these rights, contact us using the details in Section 11.

10. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top. We encourage you to review this Privacy Policy periodically.

11. Contact us

If you have any questions about this Privacy Policy, or wish to exercise any of your rights:

Via our contact form
By post: Anja El Kabbout, Paul-Keller-Ring 5, 96052 Bamberg, Germany